Built by the people who've done this at scale
Census wasn't designed in a vacuum. It was built by operators who've handled tens of thousands of admissions calls and placed thousands of patients into treatment.
Book a DemoWe saw the problem from both sides
Every year, millions of people take the hardest step of their lives: calling a treatment center for help. That moment is fragile — whether someone gets into treatment or falls through the cracks often comes down to the systems behind the scenes.
Inside the admissions office
Generic CRMs, help desk tools, and spreadsheets duct-taped into something that barely worked. Five coordinators saying five different things. New hires taking months to ramp. Leads slipping through because nobody had a consistent process.
In the owner's seat
Marketing dollars going out every month with no visibility into what actually converts a call into an admission — and no way to know which channel, rep, or referral relationship deserves more investment.
Census fixes both. It's not a blank CRM you configure yourself — it's a proven admissions system, ready to run. One flow. One process. One message. From any team member, in any department, from day one.
Built in the opposite order — on purpose
Most teams fix a slow month by spending more on ads and hoping. We built Census starting with what the spend actually lands on.
Admissions
One process every coordinator runs
Conversion
New hires perform like veterans
Attribution
See what actually fills beds
Reinvest
Spend where it's proven to pay off
The team behind Census
Jay Ong
Co-Founder
Jay has spent his entire career in behavioral health — from the addiction directory space at Recovery Brands, to running admissions at American Addiction Centers, to advising some of the largest treatment centers in the country. The methodology built into Census is the system he developed and refined at that scale — on the phone, in the pipeline, and in the handoff. He's done it tens of thousands of times.
Dean Scaduto
Co-Founder
Dean lives the operator side — the pressure to fill beds, the compliance demands, the ramp-up of every new admissions hire. He built Census to solve the problems he deals with every day: inconsistent processes, lost leads, and the gap between marketing spend and actual admissions. A Harvard and Columbia grad, he's spent the years since owning and operating treatment centers — so Census is grounded in the realities of the job, not theory.
What we believe
Purpose-Built
Every feature exists because admissions teams need it. No bloat, no workarounds, no forcing a generic CRM into a clinical workflow.
Compliance-First
HIPAA isn't an afterthought. PHI encryption, audit logging, role-based access, and session management are foundational to every feature.
Human-Centered
Behind every lead is a person seeking help. Our tools are designed to help coordinators connect with empathy and move quickly when it matters.
Data-Driven
Know which marketing channels fill beds, where leads stall in the pipeline, and how your team performs. Decisions backed by data, not guesses.
Ready to fill every bed?
See how Census can transform your admissions process. Book a personalized demo with our team.
Book a Demo