Built by the people who've done this at scale
Census wasn't designed in a vacuum. It was built by operators who've handled tens of thousands of admissions calls and placed thousands of patients into treatment.
Every year, millions of people take the hardest step of their lives: calling a treatment center for help. That moment is fragile. The difference between someone getting into treatment or falling through the cracks often comes down to the systems behind the scenes.
We saw the problem from both sides. On one side, admissions teams using Salesforce, HubSpot, or spreadsheets — duct-taping them into something that barely worked. Five coordinators saying five different things. New hires taking months to ramp. Leads slipping through because nobody had a consistent process.
On the other side, facility owners watching marketing dollars disappear with no visibility into what actually converts a call into an admission.
Census fixes both problems. It's not a blank CRM you configure yourself — it's a proven admissions system, ready to run. One flow. One process. One message. From any team member, in any department, from day one.
The team behind Census
Jay Ong
Co-Founder
Former Vice President of Admissions at American Addiction Centers, where he managed a team handling over 60,000 admissions calls per month and placing more than 1,000 patients per month. The proven methodology built into Census is the same system Jay developed and refined at scale. He knows what works on the phone, in the pipeline, and in the handoff — because he's done it tens of thousands of times.
Dean Scaduto
Co-Founder
Treatment center owner, Forbes Next 1000 honoree, and AI specialist. Dean knows the operator side — the pressure to fill beds, the compliance demands, the struggle of onboarding new admissions staff. He built Census to solve the problems he lives with every day: inconsistent processes, lost leads, and the gap between marketing spend and actual admissions.
What we believe
Purpose-Built
Every feature exists because admissions teams need it. No bloat, no workarounds, no forcing a generic CRM into a clinical workflow.
Compliance-First
HIPAA isn't an afterthought. PHI encryption, audit logging, role-based access, and session management are foundational to every feature.
Human-Centered
Behind every lead is a person seeking help. Our tools are designed to help coordinators connect with empathy and move quickly when it matters.
Data-Driven
Know which marketing channels fill beds, where leads stall in the pipeline, and how your team performs. Decisions backed by data, not guesses.
Ready to fill every bed?
See how Census can transform your admissions process. Book a personalized demo with our team.
Book a Demo